We are the kids that grew up outside and on the water! Lake Ontario will always be home! We may be older now but still have that same drive inside and want to show our kids what living a life full of excitement really is! When life gets complicated we resort to the hobbies and the lifestyle that brings us a sense of calm and relaxation. sometimes you've got to slow down and take it all in. Our clothing brand represents all lake life lovers, especially those from the north!